What is Consumer Reports?

What is Consumer Reports?

What is Consumer Reports? It is an American nonprofit consumer advocacy organization that promotes independent product testing, investigative journalism, and consumer-oriented research. Its main goals are public education and advocacy. In other words, they are the go-to source for information on consumer products. Founded in 1937, Consumer Reports has become an industry leader in consumer advocacy. This article will help you understand what this nonprofit organization does and what you can expect from it.

Non-profit organization

While Consumer Reports bills itself as an independent, non-partisan publication, it has a lobbying and advocacy arm. The Consumers Union Action Fund advocates for left-leaning consumer policies, such as subsidizing electric vehicles. The organization receives funding from magazine subscriptions and notable left-leaning grantmaking organizations. The organization also provides local services in seven metropolitan areas. Although the magazine has no direct political influence, its advocacy work can have an impact on the health of consumers.

While it may not seem like it, Consumer Reports is a nonprofit organization. Its board of directors includes people like Ellen Taus, former CFO at the Rockefeller Foundation, Calvin Sims, executive vice president at CNN, and Edmund Mierwinski, senior director of federal consumer programs at U.S. PIRG. The organization has approximately 575,000 supporters who make donations. To donate, visit Consumer Reports’ website. If you have any questions, contact their nonprofit portal.


If you are not familiar with the brand name, Consumer Reports is an American nonprofit organization dedicated to independent product testing, investigative journalism, consumeroriented research, public education, and consumer advocacy. The magazine publishes numerous reports about products and services that consumers can use to make better choices. Consumer Reports is one of the most popular consumer publications, and readers can get their hands on a great deal of information in just a few issues.

The magazine is a venerable institution with a rich history. Originally known as the Consumers Union Reports, the magazine was started by Arthur Kallet in the early 1930s. He later merged with an economics professor at Amherst College, Colston Warne, and launched the magazine. In the 1950s, Consumer Reports helped ban strontium-90 from dairy products and lobbied for safety items in vehicles.


The mission of Consumer Reports is to protect consumers and create a fair marketplace. They are a nonprofit membership organization with mission-driven policies. Currently, they work to improve consumer health and welfare by educating the public about products and services, incentivizing corporations to behave responsibly, and helping policymakers prioritize consumer interests. Visit the Consumer Reports website to learn more about their work and how you can support the organization. Here are some tips for navigating the website.


One of the largest nonprofit consumer organizations in the world, Consumer Reports has ties to several left-leaning advocacy groups. Its global communications director, Marta Tellado, was formerly a vice president at the Ford Foundation, one of the largest funders of left-leaning nonprofits. Tellado began her career working for left-wing activist Ralph Nader, one of Consumer Reports’ most prominent allies.

The Consumer Reports organization has been in existence for over 75 years. The magazine was formerly known as the Consumers Union of the United States, and it continues to publish the magazine under the new name of Consumer Reports. The non-profit organization claims that it has six million members and subscribers, and has a 501(c)(4) lobbying arm called the Consumers Union Action Fund. The organization has been responsible for hundreds of product reviews and tests, and they are known for holding companies accountable for misrepresenting their products and their safety record.


Though the nonprofit organization bills itself as nonpartisan, it is still highly politicized. It maintains an advocacy and lobbying arm called the Consumers Union Action Fund, which advocates for left-leaning consumer policies like subsidizing electric cars. These programs are funded with subscriptions from magazine readers, as well as contributions from notable leftleaning grantmaking organizations. To get the most from such funding, the Consumers Reports Board of Directors must consider whether the organization can effectively respond to changes in the market or social and economic conditions.

Final Words:


The organization’s predecessor, Consumers’ Research, started in 1926. In the early 1920s, Arthur Kallet, a former economist at Amherst College, had a falling-out with fellow professor F.J. Schlink and decided to start a consumer organization. Eventually, the two had a falling-out and the group was put on the subversive list of the House Un-American Activities Committee read more.

Leave a Reply

Your email address will not be published.

Powered by TranslatePress »